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Tips and Insider Knowledge from around the IT Industry

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4 Biggest Facebook marketing mistakes

Facebook makes it possible for companies to showcase their products and services to targeted prospects more effectively and take their online presence to the next level. However, many businesses are struggling to get the results they want from Facebook marketing despite having spent large amounts of money. With that said, make sure you don’t fall […]

How to improve data collection practices

As businesses of all sizes continue to adopt more apps and tools, the amount of available data grows exponentially. However, not all of that information is important or even useful. It’s critical that as you collect more data you keep it organized and relevant. The collection process is the best place to start. Before we […]

5 Most common security breaches

These days, the security of various IT systems is constantly being called into question. From attacks on mobile devices to ever-increasing types of malware, many businesses are struggling to stay on top of their security. One of the best ways to stay protected is to be aware of common cybersecurity issues. To that end, here […]

VoIP on-the-go

Businesses can benefit a lot from implementing a VoIP solution. However, without proper management and IT support for VoIP, you may see a negative impact on your productivity. You’ll experience limited communication from both customers and employees, especially when it comes to mobile or remote workers. The challenge is how you can expand your VoIP […]

Comparing Microsoft Office 2019 and Office 365

If you want to use Microsoft Office in your company, you can either purchase Microsoft Office 2019 or sign up for the cloud-based version, Office 365. Both versions contain many of the same standard features, but how are they different from each other and which one is more suitable to your needs? What is Microsoft […]

Avoid these 5 things when investing in IT

Small- and medium-sized business owners have a lot to do. Aside from managing their staff, exploring new opportunities for growth, and keeping clients happy, they have to oversee investments in new technology. Being busy, they can easily commit mistakes when choosing the right IT solution. Here’s a list of common IT investment missteps that owners […]

Diffuse negative online comments the right way

Current trends show that personalized interactions help establish a business’s persona or identity with prospective customers. This makes the business more relatable and therefore more attractive to more consumers. To use this opportunity properly, social media managers should know how to keep their wits together, especially in the face of negativity online. Read on to […]

What you need to know about juice jacking

We’ve come to rely on our smartphones to help complete daily tasks, and this has resulted in the need to recharge our phones multiple times a day. But when you’re far from your charger, public charging kiosks can seem like a good substitute. However, this can lead to an incident of “juice jacking.” If this […]

VoIP’s hold message options are easy

A CNN survey revealed that 70% of callers in the US who are put on hold in silence hang up within 60 seconds. That’s why businesses are looking into different on-hold options to keep customers happy and are finding wonderful solutions from VoIP systems. When an operator asks a client for permission to put them […]

Schedules are a breeze with Bookings

Manually managing appointments is a frustrating time-waster, especially when you factor in last minute cancellations and no-shows. With Bookings, you can let clients find available times for themselves and even have them automatically receive booking confirmations and timely appointment reminders. Here are more ways in which this simple app can tremendously help your business out: […]